Argos has started to sell ads on is online store for the first time, as well as via its iconic print catalogue and in store. The retailer is set to capitalise on its high UK reach. Owned by the Home Retail Group, Argos has partnered will target brands already associated with their name. The Argos website currently generates around 395m hits a year and it distributes 30m catalogues per annum from its 700 stores.
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