eBay has announced a major redesign of it’s site, and many are looking to Pinterest for the inspiration. Rolling out officially worldwide in early 2013, the new eBay will feature an image-based site with a greater use of white space, a design that draws heavy influence from photo-sharing site Pinterest.
In the announcement of their redesign, eBay said:
‘The changes we’re making reflect the new eBay and our evolution as a marketplace that connects the world to the things they need and love.’
‘We want to make moments of inspiration instantly shoppable.’
Facebook and Twitter have also influenced various features, with a Facebook-style newsfeed an integral part of the new site, and a Twitter-like option to follow products or brands.
The redesign is a reflection of the changing tastes of younger, mobile-savvy users. It is also in response to Bay’s changing business model. Traditionally it has been a site to buy and sell second-hand goods; today, 70 per cent of items are listed as new.
The news of the redesign sent eBay’s shares up to $46.76, an increase of 1.2 per cent.